AlfaraUCAM · Sedes Examinadoras
Spain
Business Administration and Management
Administración y Dirección de EmpresasTranslated
€6,500 / year · year not stated · confirm with the source
53% business and management · 13% society, ethics and law
Bachelor's Degree in Marketing
Grado en MarketingTranslated
Our classification by 42 module titles, weighted by credits.
A 4-year bachelor's programme, taught in Spanish, in Alfara.
Price€9,320/ year · 2027/28 · all nationalities €9,320/ year · 2027/28 · all nationalities For you · all nationalities
Next dateClasses start 4 September 2026 (Valencia and Elche campuses); second semester 18 January 2027Starts
LanguageSpanish
Duration4 years
What you will study
42 modules published
Across 4 years of study.
Where will you be?
8 semesters, one by one
Each block is what the institution publishes for that semester.
Year 1
5 modules30 ECTS
5 modules30 ECTS
Year 2
5 modules30 ECTS
5 modules30 ECTS
Year 3
5 modules30 ECTS
4 modules30 ECTS
Year 4
4 modules24 ECTS
Internship6 ECTS
StudyInternshipYear known, semester not
What do you choose?
Where you study
Branches are the options the institution lists.
- CEU Alfara del Patriarca · Alfara del Patriarca
- Elche
- Castellón de la Plana
- Valencia
The options
- Alfara
- Elche
How does study run?
9 lines through 4 years
One line per theme. Hollow stop: the semester isn't stated. Our classification by module titles.
Year 1Year 2Year 3Year 4
Business and management
AccountingEconomics
Business AdministrationEconomic History
Cost Analysis and Management ControlAnalysis of Investment and Financing OperationsMacroeconomics+1
Financial AccountingMacroeconomic Situation and Optimal PoliciesEconomics of Organizations+1
Consumer BehaviourStrategic MarketingProduct and Brand Policies
Financial Analysis and ManagementSales Management
International MarketingSector MarketingMarketing Planning+1
Marketing and New TechnologiesSimulation in Marketing
Society, ethics and law
Anthropology
Civil Property LawSocial Doctrine of the Church
Distribution PoliciesPricing Policies
Business Contracts
Maths and foundations
Mathematics
Statistics
Mathematical Optimization
Business and Financial Statistics
Data and computing
Business Information Systems
Languages and communication
Communication Policies
Research methods
Market Research
Internship
External Placement
Thesis
Bachelor's Thesis
Free electives
4 options
Year 1 · 10 modules
Accounting
Economics
Anthropology
Mathematics
Business Information Systems
Business Administration
Economic History
Civil Property Law
Social Doctrine of the Church
Statistics
Year 2 · 10 modules
Cost Analysis and Management Control
Analysis of Investment and Financing Operations
Macroeconomics
Microeconomics
Mathematical Optimization
Financial Accounting
Macroeconomic Situation and Optimal Policies
Economics of Organizations
Fundamentals of Marketing
Business and Financial Statistics
Year 3 · 9 modules
Consumer Behaviour
Strategic Marketing
Product and Brand Policies
Distribution Policies
Pricing Policies
Financial Analysis and Management
Sales Management
Communication Policies
Market Research
Year 4 · 9 modules · 4 options
International Marketing
Sector Marketing
Marketing Planning
Corporate Responsibility and Social Marketing
Marketing and New Technologies
Simulation in Marketing
Business Contracts
External Placement
Bachelor's Thesis
4 elective options
How does the focus shift?
Business and management all the way
Share of modules by theme in each semester. Our classification by module titles.
Year 1Year 2Year 3Year 4
Year 1
Year 2
Year 3
Year 4
- Maths and foundations
- Data and computing
- Business and management
- Society, ethics and law
- Languages and communication
- Research methods
- Internship
- Thesis
- Free electives
What are all the subjects?
All 42 modules
Year 1 · 10 modules · all basic · 60 ECTS
| Module | ECTS |
|---|---|
| · 1 | 6 |
| · 1 | 6 |
| · 1 | 6 |
| · 1 | 6 |
| · 1 | 6 |
| · 2 | 6 |
| · 2 | 6 |
| · 2 | 6 |
| · 2 | 6 |
| · 2 | 6 |
Source: uchceu.es, checked 30 Oct 2026
Year 2 · 10 modules · all compulsory · 60 ECTS
| Module | ECTS |
|---|---|
| · 1 | 6 |
| · 1 | 6 |
| · 1 | 6 |
| · 1 | 6 |
| · 1 | 6 |
| · 2 | 6 |
| · 2 | 6 |
| · 2 | 6 |
| · 2 | 6 |
| · 2 | 6 |
Source: uchceu.es, checked 30 Oct 2026
Year 3 · 9 modules · all compulsory · 60 ECTS
| Module | ECTS |
|---|---|
| · 1 | 6 |
| · 1 | 6 |
| · 1 | 6 |
| · 1 | 6 |
| · 1 | 6 |
| · 2 | 6 |
| · 2 | 6 |
| · 2 | 9 |
| · 2 | 9 |
Source: uchceu.es, checked 30 Oct 2026
Year 4 · 13 modules · 78 ECTS
| Module | Type | ECTS |
|---|---|---|
| · 1 | Compulsory | 6 |
| · 1 | Compulsory | 6 |
| · 1 | Compulsory | 6 |
| · 1 | Compulsory | 6 |
| · 2 | Compulsory | 6 |
| · 2 | Compulsory | 6 |
| · 2 | Compulsory | 6 |
| · 2 | Elective | 6 |
| · 2 | Elective | 6 |
| · 2 | Elective | 6 |
| · 2 | Elective | 6 |
| · 2 | Internship | 6 |
| · 2 | Thesis | 6 |
Source: uchceu.es, checked 30 Oct 2026
The degree in facts
LevelGrado · EQF 6, ISCED 6Inferred
QualificationGrado en Marketing
Credits240 ECTS
DeliveryOn campus
CampusAlfara and Elche
PlacesText: Alfara 65 Elche 20
How it differs
Against similar programmes
Where this programme leans, compared with the same level and field.
What is there more of here?
More society, ethics and law than 3 of 6 similar
Share of credits by theme. Right: modules counted. Our classification by module titles.
This programmeBachelor's Degree in Marketing CEU UCH
CEU UCH42
- Specialist subjects
- Maths and foundations
- Data and computing
- Business and management
- Society, ethics and law
- Languages and communication
- Research methods
- Internship
- Thesis
- Free electives
Which year differs most?
Year 3 stands out most
The same mix of themes, cut by year of study. Our classification by module titles.
Year 1
Close to similar programmes
This programme
Year 2
Close to similar programmes
This programme
Year 3
More research methods 11% against 0% at most
This programme
Year 4
Close to similar programmes
This programme
- Specialist subjects
- Maths and foundations
- Data and computing
- Business and management
- Society, ethics and law
- Languages and communication
- Research methods
- Internship
- Thesis
- Free electives
What is only here?
1 module not found at 6 similar programmes
Matched by title, so treat it as a hint to check.
Business and management
1- Corporate Responsibility and Social Marketing
Where you'll study
Studying in Elche
What is the campus like?
City size100,000 to 500,000 people · our calculation from Wikidata: about 245,557 in 2025
RankingYoung University Rankings 2022: #4, nationalInferred
FacilitiesLibraryInferred, Tennis courts (nearby)Inferred, Laboratories, StudiosInferred
SupportCareer service, Counselling, Disability support, Student clubs
The rest of what we hold on CEU UCH is on its page.
What it costs
At least €10,820 for the first year
What does the first year cost?
≥ €10,820 first year · 2027/28 · all nationalities · our sum
Tuition 2027/28€9,320
Registration€1,500
?Not published: application fee and living costs
Add your own figures Not published. Only you see these, nothing is saved.
Every fee as the institution publishes it (12)
| Fee | Who pays it | Year | Amount |
|---|---|---|---|
| Tuition | All applicants | 2027/28 | €112 / credit |
| Registration | All applicants | 2027/28 | €1,500 One off |
| File opening | All applicants | 2027/28 | €400 One off |
| Tuition | All applicants | 2027/28 | €6,720 / year |
| Place reservation | All applicants | 2027/28 | €700 One off |
| Programme package | All applicants | 2027/28 | €9,320 / year |
| Tuition | All applicants | 2027/28 | €112 / credit |
| Registration | All applicants | 2027/28 | €1,500 One off |
| File opening | All applicants | 2027/28 | €400 One off |
| Tuition | All applicants | 2027/28 | €6,720 / year |
| Place reservation | All applicants | 2027/28 | €700 One off |
| Programme package | All applicants | 2027/28 | €9,320 / year |
Extra costs
- €600 One off · Hospitality pack · 2027/28 · Residency: not resident in spain
Scholarships·Unknown
Is that expensive?
A typical price
Among 7 similar programmes, in euros / year
This programme €9,320
Costs more than 0 of 6 similar programmes. Half of them cost between €9,320 and €11,789.
Same level, field and language. Years differ; euros are approximate (ECB).
All 7, cheapest first
| This programme | 2027/28 | ≈ €9,320 |
| Doble Grado en Dirección de Empresas + Marketing (Universidad CEU Cardenal Herrera) | 2027/28 | ≈ €9,320 |
| Grado en Dirección de Empresas (Universidad CEU Cardenal Herrera) | 2027/28 | ≈ €9,320 |
| Doble Grado en Marketing + Publicidad y Relaciones Públicas (Universidad CEU Cardenal Herrera) | 2027/28 | ≈ €11,036 |
| Grado en Marketing en Madrid (Universidad Nebrija) | 2026/27 | ≈ €11,570 |
| Doble Grado en Dirección de Empresas + Derecho (Universidad CEU Cardenal Herrera) | 2027/28 | ≈ €12,008 |
| Grado en Administración y Dirección de empresas (ADE) (Universidad Nebrija) | 2026/27 | ≈ €12,180 |
And the whole degree?
≈ €37,280
Tuition only.
Year 1Year 2Year 3Year 4
At today's rate. Later years may cost more. Every Program estimate
How to start
Starts: Classes start 4 September 2026 (Valencia and Elche campuses); second semester 18 January 2027
When does it happen?
What do they ask for?
Prior education·Unknown
How to apply·Unknown
What else to look at
Other options
How do the alternatives compare?
3 of 6 similar publish a price
Similar: same level, field and language, Spain
The first two matches side by side with this programme, then 4 more.
| This programmeBachelor's Degree in Marketing CEU UCH | SimilarDouble Bachelor's Degree in Business Management + Marketing CEU UCH | SimilarBachelor's Degree in Business Administration CEU UCH | |
|---|---|---|---|
| Price | €9,320 / year · 2027/28 | €9,320 / year · 2027/28 | €9,320 / year · 2027/28 |
| Duration | 4 years | 5 years | 4 years |
| Language | Spanish | Spanish | Spanish |
| Next date | Not published | Not published | Not published |
0 of 6 publish a next date.
UCAM · MurciaSpain
Business Administration and Management
Administración y Dirección de EmpresasTranslated
€6,750 / year · year not stated · confirm with the source
53% business and management · 13% society, ethics and law
UVSpain
Bachelor's Degree in Business Administration and Management
Grado en Administración y Dirección de EmpresasTranslated
€25.58 / credit · year not stated · confirm with the source
63% business and management · 9% society, ethics and law
Complutense Madrid · Pozuelo de AlarcónSpain
Bachelor's Degree in Business Administration and Management (ADE)
Grado en Administración y Dirección de Empresas (ADE)Translated
€16.92–€113.71 / credit · 2026/27 · by citizenship €16.92 / credit · 2026/27 · for you (EU/EEA) €113.71 / credit · 2026/27 · for you (non-EU)
64% business and management · 9% maths and foundations
Where this comes from
Every fact has a source
Why trust this page?
64 facts from 5 official sources
Checked 4 days ago.
64facts with a quote
5official pages
0fields marked unknown
The short version
The programme, from the facts
Bachelor's Degree in Marketing is a bachelor's programme in business and management at Universidad CEU Cardenal Herrera in Alfara, Spain. It takes 4 years. It carries 240 ECTS credits. Teaching is in Spanish.
The institution publishes 42 modules, of which 4 are optional. By our classification of module titles, the largest themes are business and management (59%), society, ethics and law (14%) and maths and foundations (9%).
How much does Bachelor's Degree in Marketing cost?
€9,320 / year · 2027/28 · all nationalities.
When is the next deadline or start?
Classes start 4 September 2026 (Valencia and Elche campuses); second semester 18 January 2027 (Starts).
What language is it taught in?
Spanish.
How long does it take?
4 years.
Where is it?
Universidad CEU Cardenal Herrera, Alfara, Spain.
Spotted a mistake? Report an error and we fix and log it.
Everything we hold
All 12 fields we hold
Every value with its source, and every field we looked for but could not find.
Money · 1 with values
Extra costs€600 One off · Hospitality pack · 2027/28 · Residency: not resident in spain
Programme · 9 with values
CampusAlfara and Elche
QualificationGrado en Marketing
Credits240 ECTS
DeliveryOn campus
Duration4 years
Language of instructionSpanish
LevelGrado · EQF 6, ISCED 6Inferred
PlacesText: Alfara 65 Elche 20
Start ruleNote: Inferred from the institution-wide academic calendar; the programme page does not state its own start, and an individual programme may start on another date. · Rule: Classes start 4 September 2026 (Valencia and Elche campuses); second semester 18 January 2027 · Scope: Institution calendar · Applies to: Grado master universitario · Start date: 4 Sep 2026 · 2026/27 · Second term start: 18 Jan 2027Inferred
Institution record: Universidad CEU Cardenal Herrera