Double Bachelor's Degree in Marketing + Advertising and Public Relations

Doble Grado en Marketing + Publicidad y Relaciones PúblicasTranslated

Universidad CEU Cardenal Herrera · Alfara · Spain

A 5-year bachelor's programme, taught in Spanish, in Alfara.

Price€11,036/ year · 2027/28 · all nationalities
Next dateClasses start 4 September 2026 (Valencia and Elche campuses); second semester 18 January 2027⁠Starts
LanguageSpanish⁠
Duration5 years⁠

✓ 4 official sources · checked 31 Oct 2026

Official page ↗
What you will study

65 modules published

Across 5 years of study.

Where will you be?

10 semesters, one by one

Each block is what the institution publishes for that semester.

Year 1
8 modules
6 modules39 ECTS
Year 2
7 modules45 ECTS
6 modules39 ECTS
Year 3
6 modules39 ECTS
6 modules45 ECTS
Year 4
7 modules45 ECTS
Final project6 ECTS
Year 5
5 modules30 ECTS
Internship6 ECTS
StudyInternshipFinal projectYear known, semester not
How does study run?

9 lines through 5 years

One line per theme. Hollow stop: the semester isn't stated. Our classification by module titles.

How does the focus shift?

Business and management all the way

Share of modules by theme in each semester. Our classification by module titles.

Specialist subjectsMaths and foundationsBusiness and managementSociety, ethics and lawLanguages and communicationResearch methodsInternshipThesisFree electives
Year 1Year 2Year 3Year 4Year 5
Year 1
Year 2
Year 3
Year 4
Year 5
  • Specialist subjects
  • Maths and foundations
  • Business and management
  • Society, ethics and law
  • Languages and communication
  • Research methods
  • Internship
  • Thesis
  • Free electives
What are all the subjects?

All 65 modules

Year 1 · 14 modules · all basic
ModuleECTS
· 16
· 16
· 16
· 16
· 16
· 26
· 26
· 26
· 26
· 26
· 19
· 19
· 19
· 29

Source: uchceu.es, checked 30 Oct 2026

Year 2 · 13 modules · all compulsory · 84 ECTS
ModuleECTS
· 14.5
· 16
· 16
· 16
· 16
· 26
· 26
· 26
· 26
· 26
· 17.5
· 19
· 29

Source: uchceu.es, checked 30 Oct 2026

Year 3 · 12 modules · all compulsory · 84 ECTS
ModuleECTS
· 212
· 16
· 16
· 16
· 16
· 16
· 26
· 26
· 26
· 26
· 19
· 29

Source: uchceu.es, checked 30 Oct 2026

Year 4 · 15 modules
ModuleTypeECTS
· 1Compulsory6
· 1Compulsory6
· 1Compulsory6
· 1Compulsory6
· 1Compulsory6
· 1Compulsory6
· 2Compulsory6
· 2Elective6
· 2Elective6
· 2Elective6
· 2Elective6
· 2Thesis6
· 1Compulsory9
· 2Compulsory9
· 2Compulsory9

Source: uchceu.es, checked 30 Oct 2026

Year 5 · 11 modules · 69 ECTS
ModuleTypeECTS
· 1Compulsory6
· 1Compulsory6
· 1Compulsory6
· 1Compulsory6
· 1Compulsory6
· 2Compulsory6
· 2Compulsory6
· 2Compulsory6
· 2Internship6
· 2Thesis6
· 2Compulsory9

Source: uchceu.es, checked 30 Oct 2026

The degree in facts
LevelGrado · EQF 6, ISCED 6Inferred
QualificationDoble Grado en Marketing + Publicidad y Relaciones Públicas⁠
Credits381 ECTS⁠
DeliveryOn campus⁠
CampusAlfara⁠
PlacesText: Alfara 65⁠
How it differs

Against similar programmes

Where this programme leans, compared with the same level and field.

What is there more of here?

More languages and communication than 6 of 6 similar

Share of credits by theme. Right: modules counted. Our classification by module titles.

This programmeDouble Bachelor's Degree in Marketing + Advertising and Public Relations CEU UCH64
Bachelor's Degree in Commerce Complutense Madrid50
  • Specialist subjects
  • Maths and foundations
  • Data and computing
  • Business and management
  • Society, ethics and law
  • Languages and communication
  • Research methods
  • Projects and labs
  • Internship
  • Thesis
  • Free electives
Is this a typical programme?

More languages and communication, less business and management

Share here against the average of 6 similar programmes. Our classification by module titles.

More here than typical

Languages and communication
34% here
12% typical
Specialist subjects
15% here
5% typical

Less here than typical

Business and management
28% here
50% typical

About the same as typical: society, ethics and law, research methods, maths and foundations, thesis, internship, data and computing.

Which year differs most?

Year 5 stands out most

The same mix of themes, cut by year of study. Our classification by module titles.

Year 1

More languages and communication 36% against 25% at most

This programme

Year 2

More languages and communication 38% against 25% at most

This programme

Year 4

More languages and communication 40% against 14% at most

This programme

Year 5

More society, ethics and law 27% against 0% at most

This programme
  • Specialist subjects
  • Maths and foundations
  • Data and computing
  • Business and management
  • Society, ethics and law
  • Languages and communication
  • Research methods
  • Internship
  • Thesis
  • Free electives
What is only here?

53 modules not found at 6 similar programmes

Matched by title, so treat it as a hint to check.

Languages and communication

20
  • Creativity for Advertising and Public Relations Communication
  • Communication Law
  • Internal Communication in Organizations
  • Advertising Creation and Production for Audiovisual Media
  • Management of Communication Offices
  • Communication Ethics
  • Fundamentals of Audiovisual Communication
  • Fundamentals of Journalistic Communication
+12 more
  • Communication Theory and Sociology
  • Corporate Communication
  • Media Planning and Communication Actions
  • Communication in International Environments
  • Foresight and Trends for Communication in the 21st Century
  • Graphic Design and Photography
  • Spanish Language
  • Valencian Language
  • Innovation in Communication
  • Strategic Planning of Advertising and PR Communication
  • Audiovisual Theory and Technique
  • Account Management for Communication Companies

Business and management

14
  • Fundamentals of Advertising and Public Relations
  • Cost Analysis and Management Control
  • Analysis of Investment and Financing Operations
  • Communication and Marketing
  • Brand Management and Added Value Creation
  • Sector Marketing
  • Marketing Planning
  • Economy and Market Society
+6 more
  • Financial Analysis and Management
  • Financial Accounting
  • Macroeconomic Situation and Optimal Policies
  • Economics of Organizations
  • Simulation in Marketing
  • Sales Management

Specialist subjects

9
  • Contemporary Art Movements
  • Theory and Models of Public Relations
  • Advertising Creation and Production for Interactive and Graphic Media
  • Creative Thinking
  • Public Relations Techniques and Areas of Specialization
  • Radio Theory and Technique
  • Basic Training Subjects of Choice
  • Literary Criticism
+1 more
  • Specialised Advertising Techniques

Society, ethics and law

7
  • Cultural Anthropology
  • Social Doctrine of the Church
  • Distribution Policies
  • Pricing Policies
  • Business Contracts
  • University Cultural, Community and/or Sports Activities
  • General History of Europe and the Western World

Maths and foundations

2
  • Mathematical Optimization
  • Business and Financial Statistics

Research methods

1
  • Consumer Psychology and Research Techniques
Where you'll study

Studying in Alfara

What is the campus like?
RankingYoung University Rankings 2022: #4, nationalInferred
FacilitiesLaboratories⁠, StudiosInferred
SupportCounselling⁠, Disability support⁠, Student clubs⁠

The rest of what we hold on CEU UCH is on its page.

What it costs

At least €12,536 for the first year

What does the first year cost?

≥ €12,536 first year · 2027/28 · all nationalities · our sum

Tuition 2027/28€11,036
Registration€1,500

Not published: application fee and living costs

Add your own figures Not published. Only you see these, nothing is saved.

Every fee as the institution publishes it (5)
FeeWho pays itYearAmount
Programme packageAll applicants2027/28€11,036 / year
RegistrationAll applicants2027/28€1,500 One off
File openingAll applicants2027/28€400 One off
Place reservationAll applicants2027/28€700 One off
TuitionAll applicants2027/28€8,436 / year
Extra costs
  • €600 One off · Hospitality pack · 2027/28 · Residency: not resident in spain⁠
ScholarshipsUnknown
Is that expensive?

A typical price

Among 7 similar programmes, in euros / year

This programme €11,036

Costs more than 3 of 6 similar programmes. Half of them cost between €9,320 and €11,789.

Same level, field and language. Years differ; euros are approximate (ECB).

All 7, cheapest first
And the whole degree?

≈ €55,180

Tuition only.

At today's rate. Later years may cost more. Every Program estimate

How to start

Starts: Classes start 4 September 2026 (Valencia and Elche campuses); second semester 18 January 2027

When does it happen?
DeadlinesUnknownNotify me
What do they ask for?
Prior educationUnknown
How to applyUnknown
What else to look at

Other options

How do the alternatives compare?

5 of 6 similar publish a price

Similar: same level, field and language, Spain

The first two matches side by side with this programme, then 4 more.

This programmeDouble Bachelor's Degree in Marketing + Advertising and Public Relations CEU UCHSimilarBachelor's Degree in Commerce Complutense MadridSimilarBachelor's Degree in Transport and Logistics Management UPV
Price€11,036 / year · 2027/28€113.71 / credit · 2026/27€12.79 / credit · 2026/27
Duration5 years4 years4 years
LanguageSpanishSpanishSpanish, Catalan and English
Next dateNot publishedNot publishedNot published

0 of 6 publish a next date.

UVSpain

Bachelor's Degree in International Business

Grado en International Business / Negocios InternacionalesTranslated

€25.58 / credit · year not stated · confirm with the source

57% business and management · 14% languages and communication

BachelorInternshipTaught in EnglishEnglishSpanish

UPV · ValènciaSpain

Bachelor's Degree in Business Administration and Management

Grado en Administración y Dirección de EmpresasTranslated

€12.79 / credit · 2026/27 · EU/EEA

56% business and management · 13% languages and communication

BachelorTaught in EnglishSpanishCatalan

UBSpain

Bachelor's Degree in Business Administration and Management

Grado en Administración y Dirección de EmpresasTranslated

€17.69 / credit · 2026/27 · all nationalities

54% business and management · 9% maths and foundations

BachelorThesisSpecialisationsCatalanSpanish
Where this comes from

Every fact has a source

Why trust this page?

80 facts from 4 official sources

Checked 4 days ago.

80facts with a quote
4official pages
0fields marked unknown
The short version

The programme, from the facts

Double Bachelor's Degree in Marketing + Advertising and Public Relations is a bachelor's programme in business and management at Universidad CEU Cardenal Herrera in Alfara, Spain. It takes 5 years. It carries 381 ECTS credits. Teaching is in Spanish.

The institution publishes 65 modules, of which 4 are optional. By our classification of module titles, the largest themes are languages and communication (34%), business and management (28%) and society, ethics and law (11%).

How much does Double Bachelor's Degree in Marketing + Advertising and Public Relations cost?

€11,036 / year · 2027/28 · all nationalities.

When is the next deadline or start?

Classes start 4 September 2026 (Valencia and Elche campuses); second semester 18 January 2027 (Starts).

What language is it taught in?

Spanish.

How long does it take?

5 years.

Where is it?

Universidad CEU Cardenal Herrera, Alfara, Spain.

Spotted a mistake? Report an error and we fix and log it.

Everything we hold

All 12 fields we hold

Every value with its source, and every field we looked for but could not find.

Money · 1 with values
Extra costs€600 One off · Hospitality pack · 2027/28 · Residency: not resident in spain⁠
Programme · 9 with values
CampusAlfara⁠
QualificationDoble Grado en Marketing + Publicidad y Relaciones Públicas⁠
Credits381 ECTS⁠
DeliveryOn campus⁠
Duration5 years⁠
Language of instructionSpanish⁠
LevelGrado · EQF 6, ISCED 6Inferred
PlacesText: Alfara 65⁠
Start ruleNote: Inferred from the institution-wide academic calendar; the programme page does not state its own start, and an individual programme may start on another date. · Rule: Classes start 4 September 2026 (Valencia and Elche campuses); second semester 18 January 2027 · Scope: Institution calendar · Applies to: Grado master universitario · Start date: 4 Sep 2026 · 2026/27 · Second term start: 18 Jan 2027Inferred

Institution record: Universidad CEU Cardenal Herrera

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