Degree in Marketing

Universidad Europea de Madrid · Alcobendas · Spain

Our classification by 44 module titles, weighted by credits.

A 4-year bachelor's programme, taught in English, in Alcobendas.

InternshipHours min: 400 · Curricular: Yes⁠61 of 867 similar publish this

PlacesOnline: 120 · On campus: 120⁠614 of 867 similar publish this

PriceOn requestSee the institution's page

Next dateNot foundNot found on official pages

LanguageEnglish⁠Requires B1 level

Duration4 years⁠

✓ 1 official source · checked 25 Oct 2026

Official page ↗

What you will study

44 modules published

Across 4 years of study.

What do you choose?

Where you study

Branches are the options the institution lists.

Universidad Europea Madrid · Villaviciosa de Odón
Alcobendas

The options

Alcobendas
Villaviciosa de Odón

From the start

How does study run?

10 lines through 4 years

One line per theme. Hollow stop: the semester isn't stated. Our classification by module titles.

Year 1Year 2Year 3Year 4

Business and management

Business ManagementConsumer Psycho-SociologyEconomic Environment+2

Finance for MarketingMarketing Communication IIBrand Strategy+4

E-commerceGeneral Skills. Entrepreneurial LeadershipPeople Management+1

International MarketingNew Marketing Trends: Experiential Marketing

Specialist subjects

Commercial DistributionCreative and Production Tools IGeneral Skills I. Efficiency in Personal and Professional Life

Creative and Production Tools IIGeneral Skills II: Influence and Relational Impact

Digital EcosystemDigital toolsNeuromarketing

Internship

Internship IInternship IIInternship III

Languages and communication

Oral and Written Communication SkillsEnglish

Maths and foundations

Statistics

Data and computing

Data Engineering

Research methods

Market Research I

Projects and labs

Marketing Plan / Marketing Workshop

Thesis

Graduation project

Free electives

2 options

6 options

Year 1 · 10 modules

Business Management

Consumer Psycho-Sociology

Economic Environment

Introduction to Marketing

Marketing Communication I

Commercial Distribution

Creative and Production Tools I

General Skills I. Efficiency in Personal and Professional Life

Statistics

Market Research I

Year 2 · 11 modules

Finance for Marketing

Marketing Communication II

Brand Strategy

Comercial distribution II

Commercial and Sales Management

Price Management

Product and Service Management

Creative and Production Tools II

General Skills II: Influence and Relational Impact

Oral and Written Communication Skills

English

Year 3 · 8 modules · 2 options

E-commerce

General Skills. Entrepreneurial Leadership

People Management

Strategic management

Digital Ecosystem

Digital tools

Neuromarketing

Data Engineering

2 elective options

Year 4 · 7 modules · 6 options

International Marketing

New Marketing Trends: Experiential Marketing

Internship I

Internship II

Internship III

Marketing Plan / Marketing Workshop

Graduation project

6 elective options

How does the focus shift?

Business and management all the way

Share of modules by theme in each year. Our classification by module titles.

Year 1Year 2Year 3Year 4

Year 1

Year 2

Year 3

Year 4

Specialist subjects
Maths and foundations
Data and computing
Business and management
Society, ethics and law
Languages and communication
Research methods
Projects and labs
Internship
Thesis
Free electives

What are all the subjects?

All 44 modules

Year 1 · 10 modules · 60 ECTS

Module	Type	ECTS
	Basic	6
	Basic	6
	Basic	6
	Basic	6
	Basic	6
	Basic	6
	Basic	6
	Basic	6
	Compulsory	6
	Compulsory	6

Source: universidadeuropea.com, checked 25 Oct 2026

Year 2 · 11 modules · 60 ECTS

Module	Type	ECTS
	Compulsory	3
	Compulsory	3
	Basic	6
	Basic	6
	Basic	6
	Compulsory	6
	Compulsory	6
	Compulsory	6
	Compulsory	6
	Compulsory	6
	Compulsory	6

Source: universidadeuropea.com, checked 25 Oct 2026

Year 3 · 10 modules · 60 ECTS

Module	Type	ECTS
	Compulsory	6
	Compulsory	6
	Compulsory	6
	Compulsory	6
	Compulsory	6
	Compulsory	6
	Compulsory	6
	Compulsory	6
	Elective	6
	Elective	6

Source: universidadeuropea.com, checked 25 Oct 2026

Year 4 · 13 modules · 78 ECTS

Module	Type	ECTS
	Compulsory	6
	Compulsory	6
	Compulsory	6
	Compulsory	6
	Compulsory	6
	Compulsory	6
	Compulsory	6
	Elective	6
	Elective	6
	Elective	6
	Elective	6
	Elective	6
	Elective	6

Source: universidadeuropea.com, checked 25 Oct 2026

The degree in facts

LevelGrado · EQF 6, ISCED 6⁠

Credits240 ECTS⁠

DeliveryOn campus, Online⁠

CampusAlcobendas and Villaviciosa de Odón⁠

Internship

Hours min400⁠
CurricularYes⁠

Places

Online120⁠
On campus120⁠

Codes and faculty

Curriculum year2027/28Inferred

How it differs

Against similar programmes

Where this programme leans, compared with the same level and field.

What is there more of here?

More projects and labs than 6 of 6 similar

Share of credits by theme. Right: modules counted. Our classification by module titles.

This programmeDegree in Marketing

Universidad Europea

Double Bachelor's Degree in Business Administration and Management + Marketing

Nebrija

Bachelor's Degree in Business Administration and Management

Bachelor's Degree in Economics and International Business

Nebrija

Bachelor's Degree in Business Administration and Management (ADE)

Nebrija

Bachelor's Degree in International Business

Bachelor's Degree in Business Administration and Management

UPV

Specialist subjects
Maths and foundations
Data and computing
Business and management
Society, ethics and law
Languages and communication
Research methods
Projects and labs
Internship
Thesis
Free electives

Is this a typical programme?

More projects and labs, less languages and communication

Share here against the average of 6 similar programmes. Our classification by module titles.

More here than typical

Specialist subjects

17% here

2% typical

Projects and labs

5% here

0% typical

Less here than typical

Languages and communication

4% here

10% typical

Business and management

51% here

57% typical

Maths and foundations

2% here

7% typical

About the same as typical: internship, research methods, thesis, data and computing, society, ethics and law.

Which year differs most?

Year 4 stands out most

The same mix of themes, cut by year of study. Our classification by module titles.

Year 1

Close to similar programmes

This programme

Universidad Nebrija

Year 2

Close to similar programmes

This programme

Universidad Nebrija

Year 3

Close to similar programmes

This programme

Universidad Nebrija

Year 4

More projects and labs 15% against 0% at most

This programme

Universidad Nebrija

Specialist subjects
Maths and foundations
Data and computing
Business and management
Society, ethics and law
Languages and communication
Research methods
Projects and labs
Internship
Thesis
Free electives

What is only here?

27 modules not found at 6 similar programmes

Matched by title, so treat it as a hint to check.

Business and management

Business Management
Consumer Psycho-Sociology
Economic Environment
Finance for Marketing
Introduction to Marketing
Marketing Communication I
Brand Strategy
Comercial distribution II

+8 more

Commercial and Sales Management
General Skills. Entrepreneurial Leadership
New Marketing Trends: Experiential Marketing
People Management
Price Management
Product and Service Management
Business Simulation
Strategic advertising planning

Specialist subjects

Creative and Production Tools II
Digital Ecosystem
Digital tools
General Skills I. Efficiency in Personal and Professional Life
General Skills II: Influence and Relational Impact
Neuromarketing

Languages and communication

Oral and Written Communication Skills
English

Projects and labs

Marketing Plan / Marketing Workshop
Creativity Laboratory

Data and computing

Data Engineering

Where you'll study

Studying in Alcobendas

What is the campus like?

City size100,000 to 500,000 people · our calculation from Wikidata: about 123,342 in 2025

RankingTimes Higher Education World University Rankings 2027: 801-1000, world⁠

FacilitiesLibrary⁠

FoodCafeteriaInferred

SupportTransport⁠, Career service⁠, Disability support⁠, Student clubs⁠

The rest of what we hold on Universidad Europea is on its page.

What it costs

On request from the institution

What changes the price?

1 thing that move it

−50%

Discount

Every fee and condition published

Promotions

Intake2027/28⁠
Applies toPlace reservation fee⁠
Valid until31 Oct 2026⁠
Discount pct50⁠

ScholarshipsUnknown

How to start

Dates and admission

When does it happen?

DeadlinesNot found on official pages

Is my language good enough?

English requirementB1 CEFR minimum

What do they ask for?

Prior educationUnknown

How to applySteps: Admission exam; Place reservation fee; Enrollment⁠

What else to look at

Other options

How do the alternatives compare?

4 of 6 similar publish a price

Similar: same level, field and language, Spain

The first two matches side by side with this programme, then 4 more.

	This programmeDegree in Marketing Universidad Europea	SimilarDouble Bachelor's Degree in Business Administration and Management + Marketing Nebrija	SimilarBachelor's Degree in Business Administration and Management UB
Price	Not published	Not published	€17.69 / credit · 2026/27
Duration	4 years	5 years	4 years
Language	English	Spanish and English	Catalan, Spanish and English
Next date	Not published	Not published	Not published

0 of 6 publish a next date.

Nebrija · Campus de la Politécnica y Ciencias Sociales en MadridSpain

Bachelor's Degree in Economics and International Business

Grado en Economía y Negocios InternacionalesTranslated

€12,180 · year not stated · confirm with the source

68% business and management · 8% maths and foundations

BachelorTaught in EnglishSpanishEnglish

Nebrija · Campus de la Politécnica y Ciencias Sociales en MadridSpain

Bachelor's Degree in Business Administration and Management (ADE)

Grado en Administración y Dirección de empresas (ADE)Translated

€12,180 / year · 2026/27 · all nationalities

60% business and management · 8% maths and foundations

BachelorTaught in EnglishSpanishEnglish

UBSpain

Bachelor's Degree in International Business

Grado en Empresa InternacionalTranslated

€17.69 / credit · 2026/27 · all nationalities

50% business and management · 22% languages and communication

BachelorThesisTaught in EnglishEnglish

UPV · ValènciaSpain

Bachelor's Degree in Business Administration and Management

Grado en Administración y Dirección de EmpresasTranslated

€12.79 / credit · 2026/27 · EU/EEA

56% business and management · 13% languages and communication

BachelorTaught in EnglishSpanishCatalan

Where this comes from

Every fact has a source

Why trust this page?

58 facts from 1 official source

Checked 10 days ago.

58facts with a quote

1official pages

3fields marked unknown

universidadeuropea.com/en/degree-marketing-madrid/58

The short version

The programme, from the facts

Degree in Marketing is a bachelor's programme in business and management at Universidad Europea de Madrid in Alcobendas, Spain. It takes 4 years. It carries 240 ECTS credits. Teaching is in English.

The institution publishes 44 modules, of which 8 are optional. By our classification of module titles, the largest themes are business and management (51%), internship (7%) and free electives (5%).

It includes an internship.

How much does Degree in Marketing cost?

On request from the institution.

When is the next deadline or start?

Not found on official pages.

What language is it taught in?

English (Requires B1 level).

How long does it take?

4 years.

Where is it?

Universidad Europea de Madrid, Alcobendas, Spain.

Spotted a mistake? Report an error and we fix and log it.

Everything we hold

All 18 fields we hold

Every value with its source, and every field we looked for but could not find.

Money · 1 with values · 1 without

Tuition feeOn request from the institution via the institution's form

PromotionsIntake: 2027/28 · Applies to: Place reservation fee · Valid until: 31 Oct 2026 · Discount pct: 50⁠

Admission · 2 with values

How to applySteps: Admission exam; Place reservation fee; Enrollment⁠

Language requirementProof: Recognised certificate; University test · CEFR from: B1 · Language: English⁠

Programme · 11 with values

CampusAlcobendas and Villaviciosa de Odón⁠

Credits240 ECTS⁠

Curriculum year2027/28Inferred

DeliveryOn campus, Online⁠

Duration4 years⁠

Faculty phd share0.71⁠

InternshipHours min: 400 · Curricular: Yes⁠

Language of instructionEnglish⁠

LevelGrado · EQF 6, ISCED 6⁠

PlacesOnline: 120 · On campus: 120⁠

ToolsHubSpot, Salesforce, Mailchimp, Google Analytics, Power BI⁠

Institution record: Universidad Europea de Madrid